The Banking Executive Magazine - May 2024 Issue

NBK NBK HOLDS AN AWARENESS SESSION ON ELECTRONIC FRAUD AND PREVENTION MEASURES FOR EMPLOYEES National Bank of Kuwait (NBK) al- ways seeks to intensify efforts to in- crease awareness on electronic fraud risks and protection methods among the public, as part of its continued participation in the “Let’s Be Aware” campaign introduced by the Central Bank of Kuwait, in cooperation with Kuwait Banking Association (KBA), which aims to promote financial lit- eracy and raise awareness about the role of the banking sector and ways to maximize the benefit from its var- ious services. In this context, NBK’s Digital Com- munication team organized an awareness session for employees to highlight the latest forms of elec- tronic fraud, the common methods used by scammers, and how to avoid falling victim to them. Commenting on this, Abdul-Mohsen Al-Rushaid, AGM, Head of Digital Communications at National Bank of Kuwait said, “NBK aims to expand its efforts in spreading banking and fi- nancial awareness among all sectors of society, including employees, by familiarizing them with the latest forms of electronic fraud and how to steer clear of them, and highlighting how crucial is cybersecurity.” “The engagement was great, as em- ployees enjoyed the session and gained valuable insights that will un- doubtedly benefit them and cus- tomers as well, thus minimizing electronic fraud cases,” he remarked. “Such awareness activities help fos- ter a fraud-resilient environment, which underscores our proactive ap- proach in educating and empower- ing the public against fraud. As a leading financial institution in Kuwait and across the region, NBK frequently organizes various activi- ties that contribute to raising aware- ness about all topics related to the banking and help in combating fraud and financial crime,” he mentioned. “NBK uses all its digital channels to highlight different fraud types includ- ing fictitious investments whether in cash, commodities, virtual curren- cies or real estate. Additionally, it al- ways warns customers against all fraud attempts via SMS, e-mail or phone calls by sharing messages on its social media platforms to warn customers against clicking unverified ads like those promising high gains, enticing individuals to register their personal information on fake trading platforms or accounts promising fi- nancial aids,” he explained. It is worth mentioning that NBK is a key promoter and participant in all CBK’s campaigns and initiatives to increase financial and banking awareness among different sectors of society. The bank also ranked first in promoting the “Let’s Be Aware” cam- paign in 2023 according to CBK, out- performing all local banks. the BANKING EXECUTIVE 38 ISSUE 185 MAY 2024